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AI Digital Management

Course Overview:

​Artificial Intelligence (AI) is revolutionizing the business world by enabling companies to make data-driven decisions and streamline operations. In today's digital age, it is essential for organizations to have an understanding of AI and its applications in digital management. This one-month course on AI Digital Management is designed to equip professionals with the knowledge and skills required to leverage AI in managing digital operations.

Course Objectives:

The main objectives of this course are:

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  • To introduce the fundamentals of AI and its impact on digital management

  • To explore the applications of AI in marketing, sales, operations, HR, and finance

  • To examine case studies of companies using AI for digital management

  • To provide students with the skills and knowledge required to develop strategies for implementing AI in digital management

  • To foster critical thinking and problem-solving skills in the context of AI and digital management.

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Overall, this course is designed to enable professionals to leverage the power of AI in digital management and stay competitive in the rapidly evolving business landscape.

Week 1

​​Introduction to AI and Digital Management

  • Overview of AI and its impact on business and society

  • Introduction to digital management and its applications

  • Case studies of companies using AI for digital management

Week 2

​​AI for Marketing and Sales

  • Introduction to AI-powered marketing and sales tools

  • Understanding customer behavior through AI analytics

  • Developing AI-powered marketing and sales strategies

  • Case studies of companies using AI for marketing and sales

Week 3

​​AI for Operations Management

  • Introduction to AI-powered operations management tools

  • Optimizing supply chain management with AI

  • Improving manufacturing processes with AI

  • Case studies of companies using AI for operations management

Week 4

AI for Human Resources and Finance

  • Introduction to AI-powered HR and finance tools

  • Using AI for talent management and recruitment

  • Enhancing financial decision-making with AI analytics

  • Case studies of companies using AI for HR and finance

Course Materials:

  • AI Digital Management Notes

  • Online resources and readings

  • Case studies

  • Tools for data analysis and management

Assessment

  • On the go progressive assesment

Prerequisites:

  • Non

Course Fee

0

Fees

Course Fee:  GBP. 250

Registration Fee: GBP.50

Image by Adi Goldstein

Course Benefits:

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  • Understand the fundamentals of AI and its role in digital management

  • Learn how AI can be used to enhance marketing, sales, operations, HR, and finance functions

  • Gain insights into case studies of companies using AI for digital management

  • Develop strategies to implement AI in digital management and stay ahead of the curve

  • Engage in discussions and assignments to deepen understanding and enhance practical skills

  • Network with industry experts and peers

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