
Profile
About
Dr. Isabella Cruz is a leading authority in AI applications for digital management, celebrated for her expertise in harnessing AI to enhance business strategy and operational efficiency. Holding a Ph.D. in Artificial Intelligence and Digital Transformation, Dr. Cruz has over a decade of experience working with top Latin American and global companies to implement AI solutions in areas like digital marketing, customer relationship management, and workflow automation. Her teaching style is both dynamic and accessible, with a focus on equipping students with the practical skills needed to apply AI in managing digital assets, improving customer engagement, and driving data-informed decision-making. Dedicated to ethical and sustainable AI practices, Dr. Cruz’s courses bridge the gap between advanced technology and practical business applications, preparing students to lead digital transformations in diverse organizational contexts.